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Former Blizzard president: “Console worth will increase aren’t tariff points, they’re revenue points”

September 22, 2025
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Xbox followers acquired one other shock final week as Microsoft was the newest online game firm to announce {hardware} worth will increase, not decreases. Microsoft joins each Sony and Nintendo in rising the pricing of online game {hardware}. Former Blizzard president Mike Ybarra was fast to say on social media that the worth will increase we’ve got been seeing on console a second time are “not tariff points” and are as an alternative “revenue points.” Talking about Microsoft’s second worth enhance he stated that “”Tariffs went up as soon as in order that does justify the only worth enhance,” he says whereas referring to the preliminary spike in value. “An excuse to proceed elevating costs, with no new enhance in tariffs, is just a distinct downside and they’ll make customers proceed to pay for these issues.”

Console worth will increase aren’t tariff points, they’re revenue points. And the rationale why income aren’t the place they need to be is a far, far deeper challenge vs. the tariff excuse.

— Mike Ybarra 😇 (@Qwik) September 19, 2025

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Tags: BlizzardConsoleIncreasesissuespresidentpriceProfitTariff
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