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Sony Indicators Okay-Pop Star To Promote PS5 For Lunar New Yr

February 4, 2026
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LE SSERAFIM’s Kim Chaewon has been tapped by Sony to advertise the PS5 throughout the Lunar New Yr throughout Asia. This may mark yet one more occasion of PlayStation becoming a member of forces with a k-pop famous person, with the final occasion being throughout the holidays with QWER.

Dubbed “Love of Play,” this skit-based mini-series is accompanied by numerous offers because of the Lunar New Yr. Now, it’s apparent why Chaewon was chosen, contemplating she’s the most well-liked member of the group, however as even she factors out, she isn’t good video games, however she does take pleasure in them, name-dropping each Astro Bot and Stray, with the latter being described by the singer as exhibiting the “attraction of PlayStation.”

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Tags: KpopLunarPromotePS5signsSonyStarYear
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